Top 5 Social Apps on Android in Ecuador Q3 2023

In Q3 2023, the social app landscape on Android in Ecuador was led by TikTok, Facebook Lite, Instagram, Threads, and Facebook. Here’s a closer look at their performance metrics.

TikTok from TikTok Pte. Ltd. saw a strong performance in both downloads and revenue. Weekly downloads peaked at approximately 80K in early August, while weekly revenue showed a steady climb, reaching around $9.1K by the end of September. The app's active user base remained robust, fluctuating slightly but maintaining over 3.3M users throughout the quarter.

Facebook Lite by Meta Platforms, Inc. maintained a consistent download rate, with a notable increase in the week of September 18, reaching around 72K downloads. The app's active users remained stable, hovering around 1.6M, with a slight uptick towards the end of the quarter.

Instagram also from Meta Platforms, Inc. experienced moderate fluctuations in downloads, peaking at around 35K in the last week of September. Weekly revenue for Instagram varied, with a high of around $1.8K in early July. The app's active users remained strong, with numbers consistently above 4.9M throughout the quarter.

Threads, another offering from Instagram, saw a significant drop in weekly downloads after its initial launch, starting at around 139K in early July and settling to approximately 13K by the end of September. However, its active user base showed resilience, peaking at around 166K in late August before stabilizing at around 133K by the end of the quarter.

Facebook, also from Meta Platforms, Inc., exhibited steady download numbers, averaging around 31K weekly downloads throughout the quarter. The app's revenue was relatively stable, with weekly figures around the $500-$800 range. Active users consistently hovered above 6.2M, indicating strong user engagement.

These insights, sourced from Sensor Tower, highlight the dynamic nature of social apps in Ecuador. For more detailed analytics and trends, visit Sensor Tower.